Comments for Creative Industries KTN Blog http://creativeindustriesktn.org/blog The UK's Knowledge Network for the Creative Industries Fri, 22 Jan 2010 18:30:33 +0000 hourly 1 Comment on £3m opportunity in plastic electronics by £3 Million Fund for Plastic Electronics « StartupCafe http://creativeindustriesktn.org/blog/2010/01/3m-opportunity-in-plastic-electronics/comment-page-1/#comment-88 £3 Million Fund for Plastic Electronics « StartupCafe Fri, 22 Jan 2010 18:30:33 +0000 http://creativeindustriesktn.org/blog/?p=177#comment-88 [...] Read more about the competition: http://creativeindustriesktn.org/blog/2010/01/3m-opportunity-in-plastic-electronics/ [...] [...] Read more about the competition: http://creativeindustriesktn.org/blog/2010/01/3m-opportunity-in-plastic-electronics/ [...]

]]> Comment on What happened at Bristol’s Knowledge Transfer Baseline Workshop? by Dick Willis http://creativeindustriesktn.org/blog/2009/11/what-happened-at-bristol%e2%80%99s-knowledge-transfer-baseline-workshop/comment-page-1/#comment-55 Dick Willis Fri, 20 Nov 2009 14:40:42 +0000 http://creativeindustriesktn.org/blog/2009/11/what-happened-at-bristol%e2%80%99s-knowledge-transfer-baseline-workshop/#comment-55 I welcome the emphasis on knowledge sharing rather than [one way] transfer but I'm a bit surprised not to see mention of two factors. One of those is that knowledge is more readily shared when there is a trust relationship between the parties, the second is the importance of 'need to know'. By this I don't mean the secrecy issue [you are allowed to know only what you need to know] I mean that when you recognise that a contact has a need for some knowledge, you are willing to share it - most people don't broadcast knowledge just for the sake of doing so. But maybe web2.0 is changing this, giving away 'knowledge' is now a form of marketing. I welcome the emphasis on knowledge sharing rather than [one way] transfer but I’m a bit surprised not to see mention of two factors. One of those is that knowledge is more readily shared when there is a trust relationship between the parties, the second is the importance of ‘need to know’. By this I don’t mean the secrecy issue [you are allowed to know only what you need to know] I mean that when you recognise that a contact has a need for some knowledge, you are willing to share it – most people don’t broadcast knowledge just for the sake of doing so.

But maybe web2.0 is changing this, giving away ‘knowledge’ is now a form of marketing.

]]> Comment on Help map out the future of digital content by Neil Lewis http://creativeindustriesktn.org/blog/2009/10/help-map-out-the-future-of-digital-content/comment-page-1/#comment-53 Neil Lewis Mon, 16 Nov 2009 18:35:33 +0000 http://creativeindustriesktn.org/blog/2009/10/help-map-out-the-future-of-digital-content/#comment-53 Brands. Offline, I buy a newspaper or watch a film or catch a favourite programme. Yes, if I haven't watched that programme before or bought that newspaper I might pay particular attention to a piece of content or headline, but mostly we consume our old favourites (be it Corrie or X factor or Strictly; time and time again - without knowing the contents lists). Only when we talk about media online do we talk about 'content' - and that is because the internet allows us to breakdown written content to a granular level and then we make the mistake of thinking that people online only look for content. Online usage shows that we rarely use more than 10 to 20 favourite webistes. Why? I guess we all naturally move back to the brands that we trust. So, we use brands online too. Therefore, the future of online content is brands - and the future of brands (and media brands in particular) online is what we should be discussing. Brands.

Offline, I buy a newspaper or watch a film or catch a favourite programme.

Yes, if I haven’t watched that programme before or bought that newspaper I might pay particular attention to a piece of content or headline, but mostly we consume our old favourites (be it Corrie or X factor or Strictly; time and time again – without knowing the contents lists).

Only when we talk about media online do we talk about ‘content’ – and that is because the internet allows us to breakdown written content to a granular level and then we make the mistake of thinking that people online only look for content.

Online usage shows that we rarely use more than 10 to 20 favourite webistes. Why? I guess we all naturally move back to the brands that we trust. So, we use brands online too.

Therefore, the future of online content is brands – and the future of brands (and media brands in particular) online is what we should be discussing.

]]> Comment on Who wants to be an entrepreneur? by Zayne http://creativeindustriesktn.org/blog/2009/10/who-wants-to-be-an-entrepreneur/comment-page-1/#comment-52 Zayne Sun, 08 Nov 2009 02:36:45 +0000 http://creativeindustriesktn.org/blog/2009/10/who-wants-to-be-an-entrepreneur/#comment-52 I wrote a similar blog on this subject but you nailed it here. I wrote a similar blog on this subject but you nailed it here.

]]> Comment on We want your views on the future of digital content by Lingerie http://creativeindustriesktn.org/blog/2009/10/we-want-your-views-on-the-future-of-digital-content/comment-page-1/#comment-51 Lingerie Mon, 02 Nov 2009 21:27:42 +0000 http://creativeindustriesktn.org/blog/2009/10/we-want-your-views-on-the-future-of-digital-content/#comment-51 at the same time that this move from paying for creative content, to creative content as value-add has been inspiring, entertaining at the same time that this move from paying for creative content, to creative content as value-add has been inspiring, entertaining

]]> Comment on The Internet fabulous and 40 by StimiBextriam http://creativeindustriesktn.org/blog/2009/10/the-internet-fabulous-and-40/comment-page-1/#comment-50 StimiBextriam Mon, 02 Nov 2009 02:45:10 +0000 http://creativeindustriesktn.org/blog/2009/10/the-internet-fabulous-and-40/#comment-50 Excellent site. It was pleasant to me. Excellent site. It was pleasant to me.

]]> Comment on Who wants to be an entrepreneur? by Kalwant ajimal http://creativeindustriesktn.org/blog/2009/10/who-wants-to-be-an-entrepreneur/comment-page-1/#comment-47 Kalwant ajimal Sat, 24 Oct 2009 13:05:00 +0000 http://creativeindustriesktn.org/blog/2009/10/who-wants-to-be-an-entrepreneur/#comment-47 The aftermath of the banking crisis and the credit crunch has left many entrepreneurs very disillusioned and lacking in confidence. But the eager ones are getting on with progressing their ideas. For knowledge-based industries, the time to invest is now as there are some indications that the recession is petering out. We have been working on knoledge-based projects which will hopefully create employment throught rhe creative use of digital inclusion. It is well known that it was the investment in culture and innovation that led the USA out of the 1930 depression. We need to focus on recovery through selective investment now. There are too many people waiting to see who will win the general election before these key initiatives can receive attention. We simply do not have the time. The aftermath of the banking crisis and the credit crunch has left many entrepreneurs very disillusioned and lacking in confidence. But the eager ones are getting on with progressing their ideas. For knowledge-based industries, the time to invest is now as there are some indications that the recession is petering out. We have been working on knoledge-based projects which will hopefully create employment throught rhe creative use of digital inclusion. It is well known that it was the investment in culture and innovation that led the USA out of the 1930 depression. We need to focus on recovery through selective investment now. There are too many people waiting to see who will win the general election before these key initiatives can receive attention. We simply do not have the time.

]]> Comment on What feeds your creativity by Antony Smith http://creativeindustriesktn.org/blog/2009/10/39-what-feeds-your-creativity/comment-page-1/#comment-46 Antony Smith Fri, 23 Oct 2009 13:04:29 +0000 http://creativeindustriesktn.org/blog/2009/10/39/#comment-46 BEING LEFT ALONE IN A SECURE ENVIRONMENT TO CREATE IS THE ONLY WAY. BEING LEFT ALONE IN A SECURE ENVIRONMENT TO CREATE IS THE ONLY WAY.

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